“Why I’m Choosing Humans Over AI for My Test Commercial.”
The question of whether artificial intelligence can truly replace humans is a fascinating and highly relevant one.
bakergoodchild Achieves Carbon Neutral Status – What it Means and Why it Matters
We’re proud to announce that as of April 2025, bakergoodchild is a Certified Carbon Neutral Business, having offset 237.37 tonnes of CO₂e emissions through verified global projects under the Woodland Fund™...
Discount Displays strengthens market position with acquisition of Sign-Holders.co.uk and GreenMagic™ Brand
Discount Displays, one of the UK’s leading display and large-format printing companies, hasstrengthened its market position with the acquisition of Sign-Holders.co.uk and the GreenMagicTM brand.
Empica appoints Katy Garland as Head of Strategy and Digital
Bristol-based PR agency Empica has strengthened its senior team with the appointment of Katy Garland as head of strategy and digital.
Celebrate your brand story with a book
Marketing tells stories using many different means of communication: advertising, PR, sponsorship, social media and so on. All have their place, yet...
Which LED Video Wall solution does your event need?
With over a decade of experience in the industry, we understand the importance of delivering flawless video quality and seamless integration. Our...
Celebrating 20 Years of Mount Pleasant Studio
October 2025 marks 20 years since Mount Pleasant Studio opened its doors in Farringdon. What began in 2005 as a small TV commercials stage has grown...
spotlight
5 Top Tips on How to Make Your Copy Count
Good copywriting has a big impact on marketing campaigns. It can make the difference between people staying on your website and clicking away,...
The Future of TV Advertising: How Data, AI & Virtual Production are Changing the Game
For decades, TV advertising was the gold standard – big budgets, prime-time slots, and mass audiences. But the rise of digital advertising was...
How the World’s Biggest Brands Use Market Research to Fuel Innovation & Business Expansion
Whether a company is launching a new product, entering a new market, or optimising its customer experience, market research lays the foundation for...